You are searching about Good Fundraising Ideas For Sports Teams, today we will share with you article about Good Fundraising Ideas For Sports Teams was compiled and edited by our team from many sources on the internet. Hope this article on the topic Good Fundraising Ideas For Sports Teams is useful to you.
Direct Mail and Sports Team Fundraising: The Perfect Combo
Most fundraisers involve booster teams and clubs who spend countless hours selling cheap products to raise money. First, many of these products like candy, magazines, candles, and scratch cards are things people really don’t want to buy. Second, team members should not be subjected to exhausting side work in sales to raise funds. Direct mail, on the other hand, offers a professional fundraising option for teams that produces great results with very little work. The basic premise of direct mail fundraising is for teams to send letters to a targeted list of potential donors – namely their friends and family.
Some people in the fundraising world will tell you that direct mail can be expensive because of postage and printing costs. The reality is that direct mail donation response rates can be staggering, especially for sports teams. Some direct mail fundraising service providers boast profit margins of 80-90%. This means that your team keeps the majority of that money which is brought in after paying the costs associated with fundraising. Most sales-based fundraisers only allow you to keep 50% of the profits. So after all your hard work selling cheap products that people don’t want, you only get half the money back.
The question then is – why does direct mail work so well with sports teams instead of selling products? The easy answer is that sports fundraising mailing lists are very targeted and specific. Team members send emails to friends and family – people who are already interested in their sporting success. The second reason for this success could lie in the emotional bond that people have with sports teams. Sports fans have a unique feeling towards their favorite teams, especially when family members are on the team. Mailings offer teams a great way to tap into that emotional connection. Because direct mail is letter-sized, it allows teams to tell their stories to potential donors. Stories include how the team fared last year, its potential success for the year ahead, and what excites donors the most – photos of your team. A well-crafted direct mail letter can reinforce that emotional bond with a team, as recipients feel like they’re part of your program after reading your story. This connection is also something that inspires people to donate. And that’s why direct mail is great for sports teams.
Now that we’ve looked at why direct mail and sports fundraising are the perfect match, here’s a list of tips for creating your own effective direct mail.
* Personalized – Because the direct mail is in letter size, it is important to personalize the document as much as possible. Put the athlete’s name at the top of the letter and address the recipient by name in the greeting (ie Dear Uncle Jim). This can be easily done with direct mail or variable data printing. Additionally, a handwritten note on the athlete’s letter may also be beneficial.
* Brand Your Team – Your team has logos and colors. Make sure these are represented correctly in your direct mail piece. This will make your team look professional, which is good because no one wants to support a program that looks sloppy.
* Tell your story – As mentioned in the article above, you want to give details about your team. Let donors know how last season went and what the outlook is for the upcoming season. Give donors a schedule of your upcoming games and any websites or social media sites like Facebook where they can follow your season.
* Make it easy to donate – Finally, offer a few different options for donating so it’s convenient for the donor. Options could include mail, telephone and online. For the mail-in option, be sure to include a self-addressed envelope so donors can easily return a gift.
To learn more about how direct mail can raise money for your sports team with little work and great results, visit http://www.directfundraisingllc.com.
Video about Good Fundraising Ideas For Sports Teams
You can see more content about Good Fundraising Ideas For Sports Teams on our youtube channel: Click Here
Question about Good Fundraising Ideas For Sports Teams
If you have any questions about Good Fundraising Ideas For Sports Teams, please let us know, all your questions or suggestions will help us improve in the following articles!
The article Good Fundraising Ideas For Sports Teams was compiled by me and my team from many sources. If you find the article Good Fundraising Ideas For Sports Teams helpful to you, please support the team Like or Share!
Rate Articles Good Fundraising Ideas For Sports Teams
Rate: 4-5 stars
Search keywords Good Fundraising Ideas For Sports Teams
Good Fundraising Ideas For Sports Teams
way Good Fundraising Ideas For Sports Teams
tutorial Good Fundraising Ideas For Sports Teams
Good Fundraising Ideas For Sports Teams free
#Direct #Mail #Sports #Team #Fundraising #Perfect #Combo